Monday, 9 May 2011

The "NEW" Poster FINAL

Ancillary Task 3






http://www.wix.com/davis2m/a2-coursework-website

Main Task - Trailer

Ancillary Task 2

Here is the final poster;

Production - Request for Permission to Film Fitness centre.

As our trailer plan explains, we will be filming one scene’s in a public fitness centre. There are a few in our area, and our group has chosen to use the one at QE School in Wimborne, as one member of our group, Phoebe, used to be a student there, and the layout of their fitness centre fits the layout we have pictured.

However, as it is a public fitness centre, and is not owned by us or our school, we sent them a request to film via email.

"Dear Sirs,

We are a group of A2 Media Studies students from Ringwood School. For our coursework, we would like to use your fitness centre to shoot one scene. We would aim to film within the space of one hour, and there would be a group of four. (One actress, three production.) Would this be possible?

Kind regards,

Melanie Davis, Oliver Kent, and Phoebe Ward"

We received a polite response the next day, informing us that we will be able to film at the fitness centre, provided that we give them two weeks' notice and come before lunch, as this is their least busy time.

Production - Website








Evaluations-In what ways does your media product use, develop, challenge forms and conventions of real media products?

In what ways does your media product use, develop, challenge forms and conventions of real media products?
Over the course of the production process we have looked in detail at the “other” side of the modelling industry and how this type of work can course massive amounts of stress and unknown payments. For instance, during my personal research I have watched the channel 4 Series “the modelling agency”, which followed the lives of an organisation which dealt with the problems in their lives. Moreover our trailer/film is a clear representation of how models strive to be famous and successful, for this I did research in “vogue” magazine to see how the job processes work. As well as this myself and group have found when studying the conventions in typical buntly film/ trailers that the back ground music will often start slow and rise to a peek, to try and engage the audience to go and watch the trailer.   
Our research has played a massive part in the success of our , therefore we looked at a number of trailers i.e. the Social Network, was used extensively, personally I found to importance of rising the tension and making a plot that starts fairly boring into a fast pace exciting film, this is really important and therefore been a top priority to archive in the editing of the trailer another trailer we used a lot is from 2010 film “twelve”, this gave us a clear insight into a real trailer with the same gene and potential for our idea/project. One of the main features we really liked from twelve was the use of flashbacks, we have taken this on board and used in our trailer.
With these ideas and plans in place we went onto start the real filming, working our way through the script and filming, trying to include all the necessary shots and sequence’s and not going off task which happened on accessions. The editing properly the make or break stage of the whole project. The research for our tasks included looking at similar websites, magazines and trailers. Moreover this research demonstrated how the closely it influenced the work. 

The planning and research for our poster was inspired by the Calvin Klein company, there wide use of black and white gives the poster an adult feel. Which fits into the target market. Also the black and white makes the posters around the girl feel as if nothing else is important, only her body and trying to make it perfect. We decided to keep the colour the same for the stomach the same because it enothisies it and forces the audience to engage with this idea.

EVALUATION 2. How Effective is the Combination of Your Main Product
and Ancillary Texts?
As a promotional package overall, I think the combination of our main product and ancillary tasks is very effective.

Across all three products, we have used a minimalistic and exposing aesthetic, as we are representing our film, which is an exposé style drama about the modeling industry. We needed to make this clear to our target audience (females 18-34, cosmopolitan, with an interest in the fashion industries), and from our research we were able to understand icons of this theme; such as minimalism, powerful images, and references to fashion houses. To produce the best representation of our film, we considered all of these elements and incorporated the most representative into all three of our products.

Using a predominately monochromatic palette for our teaser poster and website were how we achieved our minimalistic aesthetic, and the stark images used in our teaser poster and trailer supported the exposé style we have attempted to achieve with our film. We downloaded the minimalistic Calvin Klein font and created a title for our film in Adobe Photoshop CS3 which we were able to use across all if our products, to enhance the references our film contains to the real fashion industries and stories for our audience.

Using the same title font across all of our products also acted as a constant, to make it clear to audience that each piece of material is promoting the same film.

As well as being consistent in style as a set, each piece of material also has its own strengths as a promotional tool, which, when combined, enables the whole package to have covered three different styles of advertising for three slightly different consumers. Should our film be being released, the teaser poster would be the first piece of promotional material released. It's simplicity allows for even the more passive members of our target audience to be able to consume the strong iconic image and the basic information we provide with little concentration.

Our trailer would be next to be released, developing upon the initial interest our teaser poster would have created by providing more information for members of our target audience who are a little more focussed. Finally, our website would be available for members of our target audience who have developed a strong interest in our film and would like to research more information. We, as a group, feel that the three stages of promotion our package establishes combined is very effective in reaching out to our target audience and creates the best chance of our film's success.

Our trailer and ancillary texts work together well as they all keep to the original idea and all focus well when published together, for instance the film is a fairly dark natured film and this policy works well for all three ancillary tasks. The film is will be finished by YouTube

EVALUATION 3



Over the course of the project, I think we have done overall, the main video (Trailer) product and ancillary tasks are closely linked and work well.


Each of the three individual products have a strong and link with the representation of the film; the genre in not new and have been used before, however I think we have made a gene which would normally quite boring a fast pace trailer, this genre exposes the drama and lifestyle of the modelling industry. From the start we quickly decided that the target audience is; females 18-34, we then went onto research the necessary icons on this theme and genre, such as focusing on the appealing that would draw in the right audience.  We then considered all of these elements and incorporated the most representative into all three of our products.   

Using all the research for our teaser poster and website were how we achieved our minimalistic aesthetic, and the stark images used in our teaser poster and trailer supported the exposé style we have attempted to achieve with our film. 

We downloaded the similar Calvin Klein font and created a title for our film in Adobe Photoshop CS3 which we were able to use across all if our products, to enhance the references our film contains to the real fashion industries and stories for our audience. Personally I found the poster the most enjoyable to design and make, because I have worked in the graphic industry, if I did go onto work in the media world I would decently be keen to focus on Photoshop work, rather than real/core filming

Using the same title font across all of our products also acted as a constant, to make it clear to audience that each piece of material is promoting the same film.

As well as being consistent in style as a set, each piece of material also has its own strengths as a promotional tool, which, when combined, enables the whole package to have covered three different styles of advertising for three slightly different consumers. Should our film be being released, the teaser poster would be the first piece of promotional material released. Its simplicity allows for even the more passive members of our target audience to be able to consume the strong iconic image and the basic information we provide with little concentration.

Next, our trailer would be next to be released, expanding upon the interest that would have already built up, our teaser poster would have created by providing more information for members of our target audience who are a little more focussed and loyal fans for the fillm. Finally, our website would be available for members of our target audience who have developed a strong interest in our film and would like to research more information. After the film realised we would use the website for expanding the DVD sells. We, as a group, feel that the three stages of promotion our package establishes combined is very effective in reaching out to our target audience and creates the best chance of our film's success





EVALUTION 4

Question 4. How did you use media technologies in the construction and research, planning and evaluation stages? Stage 1




Over the course of the project, myself and the group have used a variety of media technologies to simplify the research, production, and evaluation stages, and to produce the best possible final project.

From the beginning, I have been using the Google-owned blogging platform Blogger to record my process. This has been excellent way of publishing our data, as it has enabled me to keep a record of all of my research for future reference and to pace myself with my planning and production work.


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The website's comments featured has enabled my teachers and my peers to offer me instant feedback on my work, which was very much appreciated during the planning stages as it helped me to better understand which future production techniques were going to target our film's demographic the best.

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One of the most useful tools has been too able to tag posts as I made them is something that I have found useful during the production stages, as I have been able to jump to particular sets of posts to and analyse our planning and production progress.



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Other sources of online media also contributed a lot to my research and use of technologies and our work towards our project. Overall Google was my main search engine, because it is the one that I find the quickest/easiest to use and that produces the best, most relevant, results. By searching a lot and braking down the keywords used in the film's theme, I was able to find a great deal of online content that contributed towards our research and planning.

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For instance last year, we also used other blog websites such as WordPress to find more specific results and similar ideas which we could use. For example, when creating our mood board we found most of the pictures on Tumblr. Another aspect WordPress lead me to other examples of film updates during the production process, we were able to use this as a template to ensure ours as professional as possible.


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Moreover, we discovered such news stories in print media, and also on online magazines and the online blogs of print magazines; the benefit of using online magazines is that their news sections can be updated in an instant, so we were able to incorporate more current issues into our plot than if we relied on the stories print media, which has a delay of up to a month or even a quarter with fashion magazines, which was important to us to be able to create the most interesting promotional product to attract audiences.

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As you probably already know YouTube has been useful to us in both our research and evaluation stages. We were able to use YouTube, alongside other video hosting sites, to watch and gain ideas from other trailers to better understand the conventions of trailers targeted towards our market.

However, we could have perhaps used the site better by creating a group account, so that we could "favourite" the trailers and clips we found the most interesting to store them for future reference.

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We also used YouTube to upload our trailer onto the school account, at various stages of its production, to be able to share the link to receive audience feedback, and as a finished product for us to evaluate.

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We often chose to share the links to the snippets of our trailer in progress, as well as links to our poster and website in their various stages of production, on social networking websites, such as Facebook and Twitter. This was so that we could receive instant responses to be able to build on their criticism straight away. We did this when publishing a questionnaire about the genre. Besides this Facebook connected us with our peers, who are around the same age as our target demographic, and Twitter, being linked to my fashion blog, was able to connect us with users of the same interests as our target demographic.



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The next stage of the project was to create our promotional pack to a level that we were satisfied with, I personally did a lot of research into real existing media products  which gave me a clear insight in the our target audience and make sure the film trailer fits the purpose. We used a variety of software to present this research for readers of our blog and for our own ease of reading.
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Another one of the most important tools for me was Adobe's Photoshop CS5, which I used to create a mood board of my image based research which served as inspiration to the direction of our film for our group during the planning and production stages. Therefore the knowledge we gained using it in the early stages of the project meant we then went onto use it a lot in poster making.


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However, when we started planning and production, our group became quite reliant on media technologies. We used Microsoft's word processing program Word to draft out and write up our original plot, before turning it into a storyboard which I animated with Sony Vegas Pro 9.0. To film, we required detailed and professional full scripts for our scenes with dialogue, which we wrote up using online based script writing software Scripped. Then Mel chose to write up our shooting script for all of our scenes on the word processing software that comes as a part of the Docs To Go app on her Apple iPad, so that, whilst filming, we could carry it with us and make necessary amendments neatly.

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To film, we used a (video camera). As a lot of our interior scenes were shot after dark, and therefore in unnatural lighting, it would have been better had we used more professional lights, because, when we came to edit, we found that some scenes came out a little dim. Although we were able to correct some of our lighting issues with various color correction settings on Adobe Premier Pro CS3, this did not help the overall quality of the shots' aesthetic.



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As well as Adobe Premier Pro, we used other editing software such as Adobe After Effects and Particle Illusion to create our "Second Life Productions" intro. These softwares were very useful to us, as their variety of potential effects enabled us to be as creative as we liked with our intro, and create our exact vision.
Adobe Premier Pro was perfect for the editing of our film, because the non linear editing method, which allows us to access each frame of our footage direct without scrubbing, has made the process far easier. The software's set of video effects and transitions were sufficient for us to make our trailer more pleasing and interesting to the eye, however, had we been more confident with some of them, there was perhaps more that we could have done. For example, correcting the crooked framing of some of the scenes which we filmed in tighter indoor spaces.

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Overall looking back at the whole process the best part was the design of the website using and the design of the poster, because I really enjoy using these
technologies. I have found Prezi to be the most useful, as it's flowing transitions between added information has allowed me to create a visual effect of the flowing process of our planning and production.

Therefore social networking has given us direct communication with our audience, to be able to receive their evaluative comments from the perspective of an external critic.

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Despite feeling that we have used media technologies well throughout this project, I could have perhaps used even more to make it easier for myself.

Mel have internet access and social networking applications on my phone, which has given us a constant updates and keep track of the blogs and communicate with my audience on the go.


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Also, whilst Mel has Sony Vegas Pro 9.0 on Mel’s home computer, we do not have Adobe Premier Pro; project files are not transferrable between the two, hence, having Premier at home would have made the editing process much faster. Having Photoshop both at school and at home has really supported the group, meaning that we were able to forces on the project in our own time, than rather stay for long periods in school, because noticed how much easier it was for me to make changes to our poster and graphics as soon as we received feedback both inside and outside of school.









































Friday, 1 April 2011

Website

However we think Thinspiration sounds and looks at lot better, we think it is going to be very appealing to the younger girl audience. For this reason we will use it, moreover we are going to publish the names on Facebook and Twitter, to see from a mass audience/group of people which one is the most popular.
Here is our final chose for the website design, we are going to as a template for our movie website, we are going to put in place a number of themes that other movie websites use, like incorporating the trailer and posts about the main actors. From the look of it at the moment it looks like it is going to be really good.
SCREENSHOT

Research into Trailer Tittles,

Over the last month our group have been collecting information and data throw questioners, which have been sent out to establish a number of points that needed addressing, for instance the name of the film and how often people visit the picture’s. I will publish these at a later date, but at the moment we are only trying to find out the most popular name for a film.  
The results are show below;

Thinspiration ///

Extreme measures ///// WIN
However we think Thinspiration sounds and looks at lot better, we think it is going to be very appealing to the younger girl audience. For this reason we will use it, moreover we are going to publish the names on Facebook and Twitter, to see from a mass audience/group of people which one is the most popular. 

Wednesday, 30 March 2011

Website ideas

Myself and Mel have started to look into different websites and designs, we decided to use Wix.com which is a free Website allowing the user to use the website builder and make Flash websites with an easy drag and drop online platform. A bit like BeBo, over the course of Wednesday’s media lessons we researched lots of different templates which would fit into our category for making our website; i.e. the genre of the film and type of audience that would look at this page. Moreover I found that large filmmaking production companies have used Wix to make their own websites for instance Warner Brothers.
Below are the website ideas we got from Wix, it’s given us clear platforms to work on and build our websites around. Each one has interesting flash screens and layouts which are all appealing, we will carefully judge each one of the website plan and chose the best one which fits into the critic for our plan.

Here’s the first web screen layout, its simple and effective but we want more.

This one is good but to plain and boring for the trailer/film it also needs more flash.

I like the idea of having a preview/enter page but this one is way too simple.



I will research more pages at a later date, but for the time being this one seems to fit into our selection points of having video option and flash. Also having funky graphics and tool buttons.
THIS POST IS NOT FINISHED

Wednesday, 23 March 2011

Modern Mood-board



Over the last couple of weeks, the group have finalized the theme for the film story and trailer. Throughout this process we have look at lots of different research and ideas to gain plenty of knowledge to develop quality content. Moreover, Mel has used Adobe Photoshop to design this mood board; each of the following pictures has a meaning behind it and has been carefully chosen. For instance the New York picture on the right shows the repressive feel of the urban area, also it show the busyness of the city and hectic life styles of the population living there.


Friday, 18 March 2011

Website research into similar genres


Over the past week I have been looking at movie websites that fit the same genre as our film/trailer, however I have struggled to find movies with good websites that fit into our category. For this reason I have decided to go back to the “Twelve” film. Moreover I found that the website graphically is very good, myself and Mel will take on board these themes and use them when designing our website. It has been carefully targeted towards a younger age, plus by the video content the production company are defiantly trying to target the young girl market like we are and brake throw successfully and gain a wide strong audience. The “home page” layout has a widow affect as if the audience are looking throw into the lives of the actors, this would able greatly to younger girls, I think we will use this design also the website is quite clear and precise and it not to completed for younger audiences, giving them straight away the realse dates for the film and a list of the main actors. 
Consistently as well it has large photos which give a clear out line of the main actors give the audience the opportunity of seeing them close up, which girls appeal to. However I am not so sure about the colour scheme i.e. the red and black background; this makes the website feel the dark and horror like, we are making sure not to make the same mistake, but also not by going the other way by being two pink and girly. But needs to have a grown up feel to it and be mature but not boring. 
Another important aspect is the trailer loading straight away at the start forcing most users to watch it and making them gain interest, we will defiantly use this tool when making our website. Finally it is very less cluttered than other movie websites this could be because the film was a “flop” but I quite like that feel of getting to the point quickly and not messing around, but there is one thing we will have that this one does not and that is having fan chat/forme page, so the audience can talk to each other and knowledge of the film can spread. 



Here is the website link;

Wednesday, 16 March 2011

Poster Development

One of the main tasks set is to make a poster for this reason myself and Mel over the last couple of weeks have now started to think about this and the main genres needed to make the file successful, we have already looked at similar poster and now just need to get down and design the real thing. We have drawn up some basic ideas which you will below,

-Myself and the group agree that this poster is our favourite, it really shows the conventions we are trying to get across to the audience, moreover id it is placed in a public area, people will be shocked and more likely to stop and take note of this upcoming film, also later they are likely to go on the internet and watch the trailer.



-This poster is not very good, basically it would not work by drawing people and its plan boring, but it does not mean we can’t take ideas from it, like how to not make our boring. 


-We all agree this is the second best poster, the idea of having the measuring tape and being trapped sums up the whole convention and theme of our trailer, this is a very positive aspect of the poster and will defiantly be used in the future.


Final Plot

Our group has now decided on the final plot, this means our group now have a clear idea on which direction the film should be going; the plot below shows how our trailer and film will be laid out and flow. Most of the ideas and opinions of the groups have been put into the plot; however as some points we had to compare them and cut down. This was an interesting task because it really showed the different opinions of myself, Mel and Phoebe which I think we have forced into the Plot.

"An 18 year old girl has been influenced by magazines and music videos to become a model. She becomes inspired by a certain photographer and model and starts looking up modelling agencies on the internet to start her modelling career. She finds a website that requires a portfolio of photos so she asks her long term boyfriend to take the pictures for her. He knows how hard it is to get into a modelling industry but is supportive enough to take the pictures; he doesn’t quite take her seriously but likes the novelty of having a model as a girlfriend.
The pictures are sent off to the agency she waits anxiously for 3 weeks before she eventually gets a reply saying she is not the right build and the agency’s models are a size 6 or lower, this affects her confidence but she is determined and starts to diet and go to the gym. From a size 12 she gets down to a size 10 in a month, she gives up through frustration and decides that food is the problem so starts to eat less and less. Her family notice and confront her, when she tells them they don’t support her and they tell her to concentrate on something more productive because modelling is unhealthy and won’t give her a future. She refuses to give up on her dream and looks to the internet for more answers.

She comes across an online chat service and meets a girl who tells her she has recently got into an agency and is working as a model. The main girl is in awe of the chat girl and asks for advice, the chat girl tells her that stopping eating only bloats her and that eating then bringing it back up makes you slimmer. The main girl doesn’t like this idea but as she has stopped dieting and is having to eat normally in front of her parents it has been harder for her to lose weight. She starts being sick after meals and she notices she has gone down to a size 8 in less than a month. However, this affects her mood and her boyfriend notices their relationship suffering as she keeps more secrets from him and chooses to exercise rather than meet up with him. He goes round to her house without her knowing and is let into her room, he sees her magazines all around the room and then notices a log she has kept showing how many calories she may have digested during the day and the amount of hours she is been exercising. He confronts her and she shouts at him telling him to keep out of her business, he tells her he is worried about her and that she has to stop and he won’t let her carry on. He convinces her to start eating again. The main girl confides in her online friend telling her she cannot lose weight because of the people around her. The girl tells her that the other option is cocaine and gives her details of a dealer in her area. It takes a couple of days before she makes the decision to go buy some cocaine she meets the dealer and nervously tells him why she is buying it he replies telling her she is really attractive and will definitely make it, this encourages her further to reach her modelling career. She holds off using the drug for a long time as she knows it is wrong but is torn between her passion for modelling and what is the best thing to do. She makes a line of the drug on her desk and goes to snort it the camera focuses on surrounded by pictures of her friends and boyfriend.

Her boyfriend is then seen reading an email saying he has been offered a job in London; he is excited but concerned for his girlfriend it then cuts to her weighing herself and looking at herself in the mirror sucking in her stomach. She then has an email from an agency arranging a meeting to have some practise shots in London she is very excited. Both boyfriend and girlfriend travel to London together however the girl tells her boyfriend she will be shopping while the boyfriend has told her he will be meeting up with some old friends. It then double screens to the boyfriend shaking meeting a man for his meeting and the girl meeting the photographer it then shows the boyfriend sitting down at a desk and the girl standing in front of a backdrop. Fades to blackout still split screen shows the boyfriend leaving smiling and the girl leaving looking worried and upset.

They both meet in the car and hardly speak to each other. Blackout. Girl is seen on the floor of her room crying with an envelope from the agency on the floor in front of her. Her boyfriend walks in also with an envelope in his hand and smiling. He sees her crying on the floor and runs to her he asks what is wrong but she says nothing, he takes the envelope off the floor and opens it, she grabs it shocking her boyfriend who then starts to fight for the envelope there is a struggle and he manages to open the envelope and see the photos inside, he is shocked and destroyed at the nude images of her obviously looking uncomfortable. He tells her she has gone too far and that he was worried to tell her he had got a job in London and he was moving away but that her decision had made his a lot easier, he storms out the room and the girl is left to cry on the floor.

 The main girl to talk to her online friend and continues to take cocaine and get skinnier. Her parents notice but her relationship with them is ruined she no longer listens to them and shuts herself in her room. She is a little more cautious about other agency’s but she is getting more offers than ever and now sees her 1st shoot as experience her attitude has changed and she becomes numb. She is seen going to another photo shoot involving other people her dressing room consists of two other women who hardly to talk each other, she goes over to talk thinking because they are modelling they have something in common, they look her up and down laugh and ignore her. So the girl goes to the toilets and snorts more cocaine showing she has become reliant on cocaine for her emotions also. The shoot is about girls in their pyjamas having a pillow fight due to her unsuccessful attempt to talk to the girls she finds it hard to act as if she knows them and is having fun, she is thrown off the photo shoot which makes her extremely angry she goes back to her room rips up all her magazines but stops at one from her favourite photographer.

She is seen having many pictures taken but none are successful she realises that there is more to modelling than being skinny there is technique as well she starts taking more cocaine and losing more weight. She turns up to a photo shoot looking tired and ill she is taken to make up and the woman tells her she looks awful the girl snaps at her and the woman refuses to do her make up telling her she will never get anywhere with such a bad attitude. The girl does her own make up and goes in for the shoot he tells her she looks fabulous and takes the photos enthusiastically telling her she is exactly what they wanted.  After shaking hands with the photographer she leaves happy, a week after the photos are printed in magazines and on billboards as the girl who is in need of mental help new makeup and products and even one showing her as a woman suffering from a sexual disease reading ‘if you could see aids would you still take her home?’. She is horrified to see the pictures everywhere her parents throw her out of the house and she is left to live on the streets.

 Her boyfriend is then seen leaving a building in a suit and tie he is catching a bus when he gets given a leaflet by a girl wearing a t-shirt saying aids awareness it has his girlfriend’s picture of her looking terrible. He instantly starts to worry about her and tries to call her there is no answer. He then calls her parents they answer but tell him they do not know who the girl is, this worries him more and he sets off to try and find her.

While walking through the subway to her house he sees a homeless person on the floor he walks straight past them and she looks up after him it’s the girl. He tires all night to find her but fails. He walks back the homeless person is missing but as he gets to his car he sees the homeless person standing by his car, he then realises it is his girlfriend. He runs up to her as she faints into his arms he starts to cry and there is a blackout. She is seen in a hospital environment with her boyfriend by her side she wakes up and he starts to tell her that her organs had started to fail she may have brain damage from lack of food and the cocaine use he tells her he never wanted to leave her on her own but he lost it and he will be there from now on. She spends days and days in hospital recovering and her boyfriend is there every day. Her parents eventually turn up her mum in tears and they are happy she is getting better. She says she still wants to model but she has learnt from her lesson, it then cuts to a couple of years on both her and her boyfriend are hand in hand looking up at a billboard for a lead brand with the girl on it.
"

It has been important for our group to understand the conventions of the trailer, this will have to be closely linked with all aspects of media for instance mise on scen. To some up the core themes need to be included in the trailer without giving away the story but making the audience interested to go and see the film. You will below the some photos of the plot and how we have edited and flicked around with ideas. Also it helped us pull out the best ideas and only use these in our trailer.




Monday, 14 March 2011

Research into Trailer with same genre

TWELVE trailer gaining ideas


Over the last week I have skimming the internet trying to find films that fit our genre and get ideas off them, thus to reuse them in our actual filming. Myself and Mel found this crime/drama crime film directed by Joel Schumacher. The film follows closely along the same lines as ours but has more of a darker feel to it. It follows the life of White Mike (Chace Crawford), once a wealthy, carefree teenager, now struggles to scrape out a living as a pot dealer, dealing to his former classmates. The film is similar because it follows large group of people who don’t have much control over their lives. Moreover, it is similar by showing the dark side to being wealthy and white in Manhattan, New York. The film is very stereotypical by expressing the dark drug dealer as the “evil guy”, and having the young white middle class from a private school as taken advantaged off; by the lower classes. A shot ending of the plot is that White Mike is the only one to survive and ends up living a different life in a different country. Consistently the film is clever in the way it portrays the cast and the both our film and this film are set in an urban setting, making life seem glamorous with everyone becoming rich. Also with it being set in a city means there is more likelihood meeting people and more opportunities available for story to progress into successful ending.

http://www.trailerspy.com/trailer/9000/Twelve-Trailer-Leaked
http://www.youtube.com/watch?v=k7DDBmDLEJc

I have carefully taken on board the trailer and tried to take away as many ideas as possible to make ours successful, I think this trailer is very good in portraying the inside lives of the people without giving the whole story away meaning that the audience are more inclined to go and see it at the cinema. Also the trailer starts slow and progresses throughout not giving the story away, the music is all reverent to the genre and the setting, and I have taken on board this and we will do the same when it comes to editing our trailer. As well as this I think the most important aspect our trailer needs to do is, end on a high and really make the audience want to see the film.